A new advertisment unveiled Monday by Coca-Cola has already come under attack. The 2-minute video that aired on CNN, Fox News and MSNBC talks about the companies new initiatives to help curb the current obesity epidemic.
In the video, Coca-Cola claim they have reduced the average calories per serving in the United States by 22% in the last 15-years. They go on to state how they have created smaller portion sizes for their drinks and added the calorie content on the front of all their products.
They also note for elementary, middle and high schools, they and the “industry” have voluntarily changed the beverage offerings to “primary,” waters, juices and low and or no-calorie options, thereby reducing beverages calories in those schools by 90%.
Yet the quote that seems to have garnered the most attention was the line, “All calories count. No matter where they come from, including Coca-Cola and everything else with calories. And if you eat and drink more calories than you burn off, you’ll gain weight.”
Check out the ad for yourself below and tell us what you think? Was Coca-Cola’s ad an interesting and honest piece? Or is it a public relations advert gone wrong?